About the Team
We are Primary Action LLC, an independent entertainment studio focused on bringing original worlds, stories, and experiences to life. When we first came together on the Covens project, it was of the utmost importance that each person had a deep love for art and creation, as these are the cornerstones of what drives us. Each member of our team is deeply passionate about the craft they excel at, and our goal is to allow each member to express their talent through the thing they love to do. Together, we aim to provide our audience the best experience we can possibly offer.
We have a couple of rules within Primary Action LLC: Full Transparency, No Crunch, and Communication between all members. It is important for us to be able to seek advice and assist those even outside of their own team, as it helps bring us all together and create a healthy work environment that is open to all. We don’t condone discrimination or any form of negativity within our team or our growing community. We want all to be treated kindly and with respect.
To many of us on the team, Covens is the culmination of our talents, and it is here that we can express our creativity with the goal of bringing a distinct experience to our players through a rather niche genre. Contemporary fantasy is a genre with limitless potential, one where we get to look at the world around us and think about what it would look like with different species, different history, and magic at our fingertips. We want to bring that experience to our players by introducing them to the universe of Covens and giving them the freedom to play how they want, and move through the world as they please. Months of work have gone into just the concept and the idea alone, and even more time has gone into the execution. We want to bring a fresh new set of mechanics and ways to play for a newer audience of TTRPG players while still respecting and valuing veterans of the genre. It is for this reason that we are so careful with our content, our time frame, and our position, because we understand the state of gaming, as many of us are gamers and streamers ourselves. We wish to provide a clean and polished game that feels complete, not one or two expansions away from being there.
This project is projected for 10 years, with a roadmap already created internally, which we plan to follow and adjust based on the times. It is our dream to create art that changes lives, and we understand just how loved the TTRPG experience is. We wish to honor that with Covens and want nothing more than to see you along for the ride.
Thank you!


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